Effective Targeting

Increasingly, voters in a number of specific states are determining our nation’s public policy agenda. Success today depends on targeting those voters and shaping their opinions long before they get to the polls.

From strategy and polling to fundraising and field operations, we gather accurate and insightful information so we can develop and deliver integrated, targeted and cohesive messaging through multiple communication channels. By optimizing this core competency, we help you pass ballot initiatives and referenda at local and state levels.

  • Campaign Management
  • Communications Counsel & Messaging
  • In-District Field Operations
  • 3rd Party Activation & Education
  • Media Relations
  • Paid Advertising
  • Social Media Campaign & Advertising
  • Online Mobilization & Digital Campaigns
  • Fly-In Video Production

Recent Blog Posts and News Stories All Blog Posts and News Stories

Bloomberg: Young Americans Are Killing Marriage
2017-04-04 10:56:12
There's no shortage of theories as to how and why today's young people differ from their parents. As marketing consultants never cease to point out, baby boomers and millennials appear to have starkly different attitudes about pretty much everything, from money and sports to breakfast and lunch.
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Grassroots, Business, and the Social Media "HyperVenue"
2017-02-03 13:43:00
Corporations and advocates of growth and opportunity have a lot to learn about grassroots and grasstops organizing. We pride ourselves on laying out an organizational strategy...
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Alternet: 10 Reasons Millennials Are the Screwed Generation
2017-01-24 09:48:00
Alternet author, Alex Henderson, shares why young people in the United States has inherited a broken country.
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What's the Deal with Millennials?
2017-01-17 12:37:00
Why do they do what they do politically? What’s the end game, what’s driving opinion now…and what might into the future? There are a lot of opinions on that. Most are based on measurements made using fairly traditional instruments: polls, spending habits, TV/video entertainment ratings. And of course, elections, also analyzed by polling, both exit and quantitative.
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