Public Relations

Weber Merritt was hired two years ago to manage public relations for a private, local organization that is raising private contributions to construct and maintain a memorial honoring those who lost their lives at the Pentagon on September 11th.

Weber Merritt actively seeks press opportunities to update local and national media on the organization’s fundraising goal of $22 million. Around the fourth anniversary of 9-11, Weber Merritt conducted a host of activities to encourage Americans to donate “$9 for 11 months” through a nationwide auction on eBay and marketing at the annual Army v. Navy game in Philadelphia. The eBay auction resulted in mentions in The Washington Post and nearly $30,000 in contributions. Most recently, a private press conference was conducted to announce the groundbreaking of the Memorial and garnered national media attention on CNN, MSNBC, The Washington Post and USA Today.